July 26, 2012

• The most awaited event for Havaianaticos, MYOH 2012!

  Events

   

  One of this year's most awaited events for fashionistas, particularly flip flop addicts, is Make Your Own Havaianas, where those happy feet get to be treated with their very own pair of customized slippers, complete with themed pins.

  This year, as the flip flop giant celebrates its 50th year and as a way of thanking their loyal customers, the pins reflects this piece of fashion accessory's roots to Brazil.

  

  Of course, don't forget to choose one or two "Happiness" pin as Havaianas have made a commitment to donate P100 to Operation Smile Philippines for each of this pin sold.

  This coming Wednesday, August 1, Cebuanos will be treated with an exclusive premiere of the event, but it will go full swing August 2 to 5 at the Northwing Atrium of SM City Cebu. After which the event goes to Southern Philippines in Cagayan de Oro City and Davao City.

  Here's the launch night of the event, which happened last May 8 at the Rockwell Tent in

  I would say, this is one of the most successful merchandising campaign that has kept the brand on top.

  So, to all Cebuanos, hope to see you there!

  My gratitude to Jaja of Bigseed Media and Marketing Solutions, Inc.

  Video and Photos courtesy of Havaianas Philippines.

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